Watch: Why we stepped up to create coronavirus infographics for the South African public When the coronavirus pandemic and ensuing flurry of fake news hit South Africa in April 2020, we realised that we needed to step up and use our expertise as visual storytellers to...
How wearing a mask could slow down the spread of Coronavirus With South Africa having moved into lockdown level 3 as of 01 June 2020, we saw an easing up on restrictions on personal movement, opening up of commerce and places of worship. With more people mingling in...
Introduction to eMail Marketing If you are early in your digital journey, one of the marketing channels you need to get up and running first is email. As a contemporary marketer you may be tempted to place more emphasis on trendy opportunities like Instagram...
Fighting the junk science ‘infodemic’ Every outbreak of disease since the Middle Ages has been accompanied by an overabundance of information – some of it accurate/authentic and some of it not. The profusion of junk science (misleading or misinterpreted information)...
What Your Dental Website Needs To Attract Millennials As a dental practice owner there could be one group of people your dental marketing efforts are overlooking and that’s the millennials. According to the Guardian newspaper there are roughly 13.8 million...
Dental Marketing Newsletters A Must Have Strategy For Your Practice When it comes to dental marketing strategies, newsletters are woefully underused. In fact only 20% of UK dentists are reportedly using them. Yet they’re also one of the most efficient AND...
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